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    "marketing psychological aspects{SU}" search found 49 titles.
    Pages << 1 2 3 >>
    • Search Result #1. Nostalgia marketing : rekindling the past to influence consumer choices by Pichierri, Marco, author.

      • 1.
      • ebook
      •  
    • Title
      Nostalgia marketing : rekindling the past to influence consumer choices
      Author
      Pichierri, Marco, author.
      Call number
      Publisher
      Cham : Palgrave Macmillan, [2023]
      Edition
      Pub date
      2023
      HOLDINGS
      • Visit new URL: https://ezproxy.shsu.edu/login?url=http://shsu.eblib.com/patron/FullRecord.aspx?p=7214034
    • Search Result #2. Branding between the ears : using cognitive science to build lasting customer connections by Dayal, Sandeep, author.

      • 2.
      • ebook
      •  
    • Title
      Branding between the ears : using cognitive science to build lasting customer connections 1 Edition.
      Author
      Dayal, Sandeep, author.
      Call number
      Publisher
      New Yorky : McGraw Hill, [2022]
      Edition
      1 Edition.
      Pub date
      2022
      HOLDINGS
      • Visit new URL: https://learning.oreilly.com/library/view/~/9781264269853/?ar&orpq&email=^u
    • Search Result #3. Influencer : the science behind swaying others by Cornwell, T. Bettina, author.

      • 3.
      • ebook
      •  
    • Title
      Influencer : the science behind swaying others
      Author
      Cornwell, T. Bettina, author.
      Call number
      Publisher
      New York, NY : Routledge, 2021.
      Edition
      Pub date
      2021
      HOLDINGS
      • Visit new URL: https://learning.oreilly.com/library/view/~/9781000317862/?ar&orpq&email=^u
    • Search Result #4. The hype handbook : 12 indispensable success secrets from the world\'s greatest propagandists, self-promoters, cult leaders, mischief makers, and boundary breakers by Schein, Michael (Author of The hype handbook), author.

      • 4.
      • ebook
      •  
    • Title
      The hype handbook : 12 indispensable success secrets from the world's greatest propagandists, self-promoters, cult leaders, mischief makers, and boundary breakers
      Author
      Schein, Michael (Author of The hype handbook), author.
      Call number
      Publisher
      New York : McGraw-Hill, [2021]
      Edition
      Pub date
      2021
      HOLDINGS
      • Visit new URL: https://learning.oreilly.com/library/view/~/9781260470147/?ar&orpq&email=^u
    • Search Result #5. The hidden psychology of social networks : how brands create authentic engagement by understanding what motivates us by Federer, Joe, author.

      • 5.
      • ebook
      •  
    • Title
      The hidden psychology of social networks : how brands create authentic engagement by understanding what motivates us
      Author
      Federer, Joe, author.
      Call number
      Publisher
      New York : McGraw-Hill, 2020.
      Edition
      Pub date
      2020
      HOLDINGS
      • Visit new URL: https://learning.oreilly.com/library/view/~/9781260460230/?ar&orpq&email=^u
    • Search Result #6. Predicting personality : using AI to understand people and win more business by D\'Agostino, Andrew, author.

      • 6.
      • ebook
      •  
    • Title
      Predicting personality : using AI to understand people and win more business
      Author
      D'Agostino, Andrew, author.
      Call number
      Publisher
      Hoboken, New Jersey : John Wiley & Sons, Inc., [2020]
      Edition
      Pub date
      2020
      HOLDINGS
      • Visit new URL: https://learning.oreilly.com/library/view/~/9781119630999/?ar&orpq&email=^u
    • Search Result #7. Webs of influence : the psychology of online persuasion : the secret strategies that make us click by Nahai, Nathalie, author.

      • 7.
      • ebook
      •  
    • Title
      Webs of influence : the psychology of online persuasion : the secret strategies that make us click Second edition.
      Author
      Nahai, Nathalie, author.
      Call number
      Publisher
      Harlow, United Kingdom : Pearson Education, 2017.
      Edition
      Second edition.
      Pub date
      2017
      HOLDINGS
      • Visit new URL: https://learning.oreilly.com/library/view/~/9781292134628/?ar&orpq&email=^u
    • Search Result #8. Webs of influence : the psychology of online persuasion : the secret strategies that make us click by Nahai, Nathalie, author.

      • 8.
      • booknew
      •  
    • Title
      Webs of influence : the psychology of online persuasion : the secret strategies that make us click Second edition.
      Author
      Nahai, Nathalie, author.
      Call number
      Publisher
      Harlow : Pearson Education Limited, 2017.
      Edition
      Second edition.
      Pub date
      2017
      HOLDINGS
    • Search Result #9. BrainScripts for sales success : 21 hidden principles of consumer psychology for winning new customers by Whitman, Drew Eric, author.

      • 9.
      • ebook
      •  
    • Title
      BrainScripts for sales success : 21 hidden principles of consumer psychology for winning new customers
      Author
      Whitman, Drew Eric, author.
      Call number
      Publisher
      New York : McGraw-Hill Education, [2015]
      Edition
      Pub date
      2015
      HOLDINGS
      • Visit new URL: https://learning.oreilly.com/library/view/~/9780071833608/?ar&orpq&email=^u
    • Search Result #10. How the world sees you : discover your highest value through the science of fascination by Hogshead, Sally.

      • 10.
      • ebook
      •  
    • Title
      How the world sees you : discover your highest value through the science of fascination
      Author
      Hogshead, Sally.
      Call number
      Publisher
      [New York, NY] : HarperBusiness, 2014.
      Edition
      Pub date
      2014
      HOLDINGS
      • Visit new URL: https://learning.oreilly.com/library/view/~/9780062230706/?ar&orpq&email=^u
    • Search Result #11. The sonic boom : how sound transforms the way we think, feel, and buy by Beckerman, Joel.

      • 11.
      • booknew
      •  
    • Title
      The sonic boom : how sound transforms the way we think, feel, and buy
      Author
      Beckerman, Joel.
      Call number
      Publisher
      Boston : Houghton Mifflin Harcourt, 2014.
      Edition
      Pub date
      2014
      HOLDINGS
    • Search Result #12. Packaged pleasures : how technology and marketing revolutionized desire by Cross, Gary S., author.

      • 12.
      • booknew
      •  
    • Title
      Packaged pleasures : how technology and marketing revolutionized desire
      Author
      Cross, Gary S., author.
      Call number
      Publisher
      Chicago ; London : The University of Chicago Press, 2014.
      Edition
      Pub date
      2014
      HOLDINGS
    • Search Result #13. The human brand : how we relate to people, products, and companies by Malone, Chris, 1969-

      • 13.
      • ebook
      •  
    • Title
      The human brand : how we relate to people, products, and companies
      Author
      Malone, Chris, 1969-
      Call number
      Publisher
      San Francisco, CA : Jossey-Bass, ©2013.
      Edition
      Pub date
      2013
      HOLDINGS
      • Visit new URL: https://learning.oreilly.com/library/view/~/9781118758274/?ar&orpq&email=^u
    • Search Result #14. The human brand : how we relate to people, products, and companies by Malone, Chris, 1969-

      • 14.
      • ebook
      •  
    • Title
      The human brand : how we relate to people, products, and companies
      Author
      Malone, Chris, 1969-
      Call number
      Publisher
      [Minneapolis, Minnesota] : HighBridge Audio, [2013]
      Edition
      Pub date
      2013
      HOLDINGS
      • Visit new URL: https://learning.oreilly.com/library/view/~/9781622312979/?ar&orpq&email=^u
    • Search Result #15. Best practices in marketing and their impact on quality of life by

      • 15.
      • ebook
      •  
    • Title
      Best practices in marketing and their impact on quality of life
      Author
      Call number
      Publisher
      Dordrecht ; New York : Springer, ©2013.
      Edition
      Pub date
      2013
      HOLDINGS
      • Visit new URL: https://ezproxy.shsu.edu/login?url=https://dx.doi.org/10.1007/978-94-007-5878-0
    • Search Result #16. Decoded : the science behind why we buy by Barden, Phil, 1959-

      • 16.
      • booknew
      •  
    • Title
      Decoded : the science behind why we buy
      Author
      Barden, Phil, 1959-
      Call number
      Publisher
      Chichester, West Sussex, United Kingdom : John Wiley & Sons Ltd., 2013.
      Edition
      Pub date
      2013
      HOLDINGS
    • Search Result #17. The human brand : how we relate to people, products, and companies by Malone, Chris, 1969-

      • 17.
      • booknew
      •  
    • Title
      The human brand : how we relate to people, products, and companies First edition.
      Author
      Malone, Chris, 1969-
      Call number
      Publisher
      San Francisco : Jossey-Bass, [2013]
      Edition
      First edition.
      Pub date
      2013
      HOLDINGS
    • Search Result #18. Psychological foundations of marketing by Kimmel, Allan J.

      • 18.
      • booknew
      •  
    • Title
      Psychological foundations of marketing
      Author
      Kimmel, Allan J.
      Call number
      Publisher
      New York, NY : Routledge, 2013.
      Edition
      Pub date
      2013
      HOLDINGS
    • Search Result #19. Customer sense : how the 5 senses influence buying behavior by Krishna, Aradhna.

      • 19.
      • booknew
      •  
    • Title
      Customer sense : how the 5 senses influence buying behavior 1st ed.
      Author
      Krishna, Aradhna.
      Call number
      Publisher
      New York : Palgrave Macmillan, 2013.
      Edition
      1st ed.
      Pub date
      2013
      HOLDINGS
    • Search Result #20. Unconscious branding : how neuroscience can empower (and inspire) marketing by Van Praet, Douglas.

      • 20.
      • booknew
      •  
    • Title
      Unconscious branding : how neuroscience can empower (and inspire) marketing First edition.
      Author
      Van Praet, Douglas.
      Call number
      Publisher
      New York, NY : Palgrave Macmillan, 2012.
      Edition
      First edition.
      Pub date
      2012
      HOLDINGS
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